Alba Marketing Concept is a healthcare marketing company operating on the Bulgarian market. The scope of our business activities embraces the whole process of developing and expanding a healthcare business in Bulgaria, to include product viability studies, registration with regulatory authorities, pre-launch activities, support in distribution, and marketing communications.

With expertise within the healthcare industry in Bulgaria, Alba’s operations are divided into several business units:

• Product management for medicinal and non-medicinal healthcare products – from product registration to support in sales.
• Healthcare advertising – Alba is an exclusive selling agent of advertising devices in healthcare centers and pharmacies in Bulgaria.
• Business development – exploring new opportunities within the healthcare industry and management of projects.